As Digital Marketing & Website Coordinator at LV Collective, Lillie Franklin plays a key role in shaping the visual identity of upcoming developments. She supports website design for LV’s 2027 properties and Rainey Street projects, helping bring each brand to life through thoughtful digital design and user-focused experiences.

Prior to joining LV, Lillie served as a Marketing Coordinator at Elevate Media House, where she delivered end-to-end social media solutions for small businesses across a range of industries. Her work included boosting local SEO, creating intuitive websites, managing email campaigns, and providing strategic account support. She also interned with lifestyle brand Katie Kime, where she led market research and coordinated micro-influencer events across multiple cities.

Lillie holds a Bachelor of Arts in Journalism with a focus in Advertising and Public Relations from the University of Arkansas.

She moved to Austin two years ago with her best friends from college. In her free time, Lillie enjoys trying new restaurants and coffee shops, hosting friends at home, and seeing live music. Her mom, stepdad, brother, and two dogs, Honey and Buddy, also live in Austin, and they love spending time on the lake, going to comedy shows, and traveling together. She is passionate about cooking, watercolor painting at Zilker or Auditorium Shores, and picks up a new hobby each month.